Logo Concepts
Ten replacement-logo candidates for Lumenal, generated as symbol-only marks in the brand palette (deep indigo, warm gold, ivory). Each card shows the mark plus a small lockup preview beside the LUMENAL wordmark in Cormorant Garamond — the pairing a final logo would ship with. Marks are AI-generated concepts: the chosen direction gets redrawn as clean vector art before production use.
Crescent Vessel
A crescent cradling a spark inside a ring — the closest evolution of the current mark, refined to three clean strokes.
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Eclipse
A dark disc with a radiant corona — light revealed at the edge of shadow. Strong on ivory; reads well tiny.
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Octave Star
Eight points for the eight belief systems — geometric, balanced, quietly systematic. The most "platform" of the ten.
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Inner Flame
A single flame holding a star — ritual, warmth, and the shop's candles in one gesture. Warmest of the set.
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Lunar Eye
The seeing eye with a crescent iris — insight as the product. Distinctive and ownable; boldest brand claim.
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Lotus Rising
A line-art lotus releasing a star — growth and practice. Leans wellness; softest and most approachable.
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Orbits
Crossing orbital rings around a gold sun — the living chart in miniature. Pairs naturally with the Observatory direction.
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The Path
A constellation winding upward to a radiant star — "discover your path" drawn literally. Strong story; needs care at small sizes.
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Offering
Cupped hands receiving light — human, generous, ritual-centered. The most emotional mark of the ten.
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The Threshold
An arched doorway opening onto a night sky — readings as a doorway to somewhere else. Pairs with the Atelier direction.
LUMENALLockupHow to choose
- Scalability: the lockup row previews each mark at favicon-ish size — 01, 02, 03 and 05 hold up best small.
- Brand fit: 01 is the safe evolution; 05 and 10 are the boldest departures; 06 drifts toward generic wellness.
- Pairing with design direction: Atelier → 10 or 02 · Sanctuary → 01 or 06 · Observatory → 07 or 08.
- Once one or two win, the next step is vector redraws (SVG) with light/dark variants and app-icon crops — say the word and they get produced.